Watson Launches Latest Real Estate Marketing Technology

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Watson has launched their all-new digital marketing platform, ProLink+, with the latest cutting-edge marketing technology for agents and customers alike.

With Delta Media Group, Watson now offers the latest tools to market seller’s homes to more people. The key is comprehensive analytics for in-depth market research and advanced marketing automation, including social media posting and streamlined print advertising. Additional features include blogs, videos, custom landing pages, and more, designed to attract more business and provide top-of-the-line, legendary quality of service. The re-launch also includes new features for tenants and property owners on WatsonRent.com.   

For buyers, we have everything at their fingertips to find the home that fits every need and want on their list. An added bonus includes AI-powered web features which offer suggestions based on consumer behavior and anticipate their next steps.

For agents, the new technology improves daily workflow through customizable and automated features. Agents can customize web layouts, automate social posts, Seller Reports, New Listing alerts and Market Watch reports, e-newsletters, and text updates to their imported contact list.

“We can’t wait for our customers and agents to experience this improvement in our marketing technology,” said Watson President Ed Forman. “Our teams have been working diligently to re-evaluate our tools so that we provide unmatched service in real estate – this brand-new system is going to make a huge difference for our customers and agents alike.”