
For Shannon Scott, the start of her real estate career is a story she'll never forget. It all began just four days after she joined Watson Realty Corp..
With her license freshly hung and her dues not even paid to the local board yet, Shannon found herself face-to-face with her very first transaction. It wasn't just any sale. It was a sentimental one involving a childhood friend, in the neighborhood and on the very street where Shannon grew up. Her friend was purchasing a home just a few blocks away, right next door to her own mother.
"I was terrified and had no clue what to do next," Shannon recalls. "But I wanted to do a great job."
And that is when the Watson...

Planning to buy or sell a home in Florida this fall? Understanding the latest market trends is one of the keys to setting yourself up for success, and can help you identify opportunities that others might miss. Remember, your real estate agent should also be a great resource for helping you parse the data and understand how it applies to you. Our real estate agents are here to help you get started, with a look at real estate trends that could impact buyers and sellers this fall.
If you've follo...


On July 30, 2025, the Watson Realty Corp. Gainesville team attended the annual Our Town Favorites event and it was a night to remember. Thank you to everyone who showed up as a team to support one another. Being there together made the evening even more meaningful. With over 240 categories recognized and more than 4,000 nominees, being nominated alone was an honor. To stand among so many outstanding professionals in such a demanding industry speaks volumes about the trust and confidence placed in our team.
Thanks to the incredible support of our owners, tenants, clients, peers, family members, and the wider community, Watson brought home three major awards:


At Watson Realty Corp., some names shine as part of the very foundation of who we are. Barbara Davis is one of those names. Since 1977, Barbara has been part of the Watson family, leaving only a short break before returning to continue her decades-long commitment to real estate and to Watson's legendary quality of service.

Barbara's story is also a family story. Her late husband, James Davis, played a key role in Watson's history as the manager who opened the very first Watson office in Ormond Beach back in 1977.
For Barbara's daughter, Carolie Northrip, real estate was a...

Living in the Southeast means you get to enjoy a lifestyle that mixes sunny skies, warm breezes, and natural beauty that makes you want to spend time outside almost every day. You might find yourself drinking sweet tea on the porch in Georgia or throwing a poolside barbecue in Florida. In this part of the country, outdoor living isn't just something people do when the weather's nice; it's how they live all the time. By making smart design choices, fixing up your home the right way, and learning from locals, you can use your home's outdoor space throughout the year.