
For Kimberly Ard, real estate isn't just a profession; it's a family tradition and a personal mission.
Kimberly's journey with Watson Realty Corp. began in 2012 in the Atlantic Beach office, where she worked side by side with her mother as a real estate team. Those early years were filled with listing homes, guiding buyers, and forming meaningful, lasting relationships with customers, an experience that laid the foundation for a deep commitment to Watson's legendary service.


For Lorri M. Reynolds, real estate has always been more than a career; it's a calling rooted in values she holds dear: reputation, integrity, and service.
Lorri's journey with Watson Realty Corp. began in 1998 at the Ponte Vedra office. Over the years, she wore many hats as an independent contractor, franchise owner, and manager, gaining experience across several brokerages, including her own. But no matter where her path took her, one truth became clear: nothing compares to the Watson Way.
"Once I sold those franchises, it was clear to me that one real estate company stood above the rest," Lorri says. "Watson Realty Corp. d...

As Florida moves into spring, the housing market heats up with the weather. April brings new life to possible buyers who want to find their perfect home before summer starts. Our real estate agents always see that well-staged homes not only sell quicker but also often fetch higher prices. Here are some top staging tips to turn your property into a spring showpiece that will amaze potential buyers.

If you're planning to sell your home this fall, setting the right price is crucial to attracting serious buyers and ensuring a smooth, swift sale. Pricing your home correctly can make all the difference between a listing that languishes and one that generates excitement and offers. Here's how to get it right.

When you're ready to buy or sell a home in Florida, one of the most crucial decisions you'll make is choosing the right real estate agent. A skilled agent can make the process smoother. To ensure you make the best decision, here are some essential questions to ask when hiring a real estate agent.